Tuesday, 14 September 2010

Weekly Log : Analysis - Haylie Donovan

Analysis of Miley Cyrus's 'Cain't be Tamed' Music Video Conventions


Miley Cyrus's song 'Can't be Tamed' , is an effective music video as it has all the major conventions that an music video should have. Firstly the video is very dynamic , this is conveyed though the dramatic lighting and costume, the costume helps the audience to understand the lyrics of the song , aswell as having elements of a narrative. 




Costume- Dynamic and realistic 
Represented Dominance and power


The pace of both the song and editing creates a edgey and sharp feel to the video, that links in with the lyrics and whole representation . 
Throughout the song Miley cyrus is performing, both singing and dancing ,  this is a key convention to any music video as it emphasis's the lyrics and makes the video interesting. The mise-en-scene used is to show the genre of the video. By her representing a bird, it showed power and dominance on her behalf. 


Performing- Singing and Dancing
Choreography


Also the lighting if very dark so it emphasises the dynamic feel , however there is three bright spot lights to show off miley cyrus in the cage, giving off a sense of anger and strength.


 Lastly the video incorporated choreography this breaks up the video  so it is more exciting to watch , and the choreography made the video more dramatic and compelling for the audience.






Dramatic Lighting- 3 Bright lights behind the performance


    This song is very different to any mysic video Miley cyrus has ever created. The lighting and costume enhanced Miley Cyrus's sexual status and the audience were forced to think about that miley cyrus had grown up. For Miley Cyrus this video was a big gamble for her career , as her normal audience of a very young generation would  mnot warm to it , however more of the older generation liked the new style to her.