Our Digipack Design Idea is to combine images from our Music Video as well as capturing new ones. Images are a convention used within many Digipaks and CD covers; they are used to capture the attention of a shopper and engage them to analyse further. Digipak images (Photographs, Illustrations) can become a trade mark. Different types of image packaging represent the type and style of the band/artist and their music so the shopper knows what to expect. Best coast are a Low profile band who specialise in the niche market of music (Not Pop). Usually only famous and successful bands/artists (such as The Beatles) have the ability to sell records just off of their name and reputation with out the need of flashy, eye catching packaging or a personal image, however I feel with Best Coast keeping their Low Profile would maintain the mystery and a continue from their previous covers.
An photograph of old shoes (a character from the Music Video) with the Bands name and Tittle of the Digipak just to the side would be appropriate representation of the Band, their style of music and Fashion. Although having a personal image enables others to relate the artist, therefore images of Best Coast the band would be appropriate on inside packaging along with Background and History of the band, their personal quotations and Lyrics from each of the songs contained. The back packaging would be one of the final images from the Music Video; the Busker walking off into the distance with her guitar; printed over this would be a list of the songs the Digipak will hold in order of play. Other relevant information provided would be, total time length of the Digipak, Reviews, copyright information, the price of the CD, the bar code, age and legal recommendation - such as 'Not for rental' and information regarding the special edition Music Video DVD included.
On the spine of the Digipak I would have the record label and the Bands name and tittle.
The First Inside Panel would be a snap shot from our Music Video of the 'Busker' singing on her wooden stall with the lyrics to 'Feeling of Love' the albumn name a song to the Music video would be printed ontop. The Inside Middle CD Panel would be a simple dark background colour with the space for a disc.
The last inside Panel would be another still image from the Music Video of two characters 'Female 1' and 'Male 2' sitting alongside eachother on a bench. Printed over this is copyright information and the symbol.
PICTURE HERE The first inside panel is also a stillshot from the Music Video of the 'Busker' singing. Printed over this are Lyrics from Best Coast's song 'Feeling of Love' - which is also the tittle of the album and track we used as Music Video.
Outside
Front Page is an image of the main character 'Female 1' within the Music Video - however this is not a still shot from the Music Video but links with it. The front page would also hold the name of the band 'Best Coast', the title of the album 'Feeling of Love' and a 'Special Edition' section.
Last Panel is 'Behind the scenes - Chillin with Best Coast' with different personal images of the band making them relateable.
Back Page is a still shot from the end of the Music Video; on the 'Busker' walking off with her guitar into the distance. Printed over this would be a review and star rating of the digipak, the songs included and the order they appear on the CD.
On the spine of the Digipak I would have the record label and the Bands name and tittle.
Here I have drawn my digipak Design Idea
(Inside)
The last inside Panel would be another still image from the Music Video of two characters 'Female 1' and 'Male 2' sitting alongside eachother on a bench. Printed over this is copyright information and the symbol.
Outside
Front Page is an image of the main character 'Female 1' within the Music Video - however this is not a still shot from the Music Video but links with it. The front page would also hold the name of the band 'Best Coast', the title of the album 'Feeling of Love' and a 'Special Edition' section.
Back Page is a still shot from the end of the Music Video; on the 'Busker' walking off with her guitar into the distance. Printed over this would be a review and star rating of the digipak, the songs included and the order they appear on the CD.
